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Mobile Development
Flash Design For Mobile Devices The first book dedicated to the Flash design and implementation issues of next-generation wireless appliances, including PDAs, cell phones, and other small-screen devices.
Flash Enabled A talented group of leading-edge Flash developers describe how to create compelling Flash content for everything from cell phones to TVs to ATMs and more.
Flash the Future An indispensable and comprehensive resource for anyone interested in developing flash content for devices.
i-Mode Developer's Guide For developers and analysts alike, this book offers a broad and thorough introduction to the most significant aspects of designing i-mode and 3G wireless applications.
Information Appliances In this one-of-a-kind book, interaction designers examine the issues they confronted in their projects: Microsoft Windows CE, a vehicle navigation system, interactive children's toys, and more.
Palm User Interface Guidelines Follow the guidelines presented in this book, and your application will look and feel like other Palm OS applications.
Handheld Usability Offering an overview of usability, testing, and information architecture for EPOC, WAP, PDAs, handhelds, and handsets, this how-to guide dives into the details about medium-specific issues and design strategies.
Mobile Usability The process and working methods that have enabled Nokia to revolutionize usability are fully explained for the first time in this beautiful, four-color book.
Professional Mobile User Experience We discuss the limits and unique strengths of the mobile media and provide concrete solutions you can use to enhance the usability of your applications.
Mobile Disruption A disruptive technology is a technology or innovation that results in worse product performance different from the expected or predicted performance; an example is that the Internet accessible mobile phone was thought to be a portable substitute for the PC-the actual applications of mobile phones are far different from this. Describes business models, user needs, and key technologies to create long-term strategies that are profitable in both the long- and short-term.
Using Mobile Messaging Apps
Using Messaging Applications is designed to be everything you need to know if you're planning to introduce any Mobile Messaging Applications this year.
Both the authors have real world experience of creating and deploying messaging applications for companies from blue chips to bleeding edge start-ups, as well as an in-depth theoretical understanding. The guide they have written is an invaluable tool for corporate decision-making and practical implementation.
Marketing On the Go Just the thought that marketers and business owners would really consider sending advertising messages to people’s cell phones is enough to make some people cringe in fear, maybe anger. But the truth is - it's already happening. Whether or not American consumers are ready for it, mobile marketing - in all its possible mutations - is here.
